Surmesur thrives on human experience, sartorial love and personal development.

What we do

We are expert stylists that thrive on creating custom garments designed to truly reflect our clients’ aspirations. Learn more about our culture with our playbook.

We believe that our customer experience is what truly sets our brand apart.

Vincent & François - Founders


In with the new

In with the new

In 2021, we made a bold decision to rebrand Surmesur to allow our brand to truly reflect our customers and our team’s aspirations. We look forward to all the new challenges, innovations and opportunities that come with our new image.


Our Story

Surmesur was founded in 2010, in Quebec, by two brothers François and Vincent Thériault, in hopes of creating a new shopping concept for men around the world. The vision behind their original concept of made-to-measure clothing for men was to offer the perfect marriage of traditional tailoring and technological innovation that would result in the perfect fit.

  • Quebec

    The Thériault brothers launch a business offering a new shopping experience in a 300-square-foot store in Quebec,

  • Montreal

    Surmesur establishes a second, more spacious and modern showroom in the heart of Montreal.

  • Toronto

    Surmesur adds a third showroom, this time in downtown Toronto, coinciding with the launch of

  • Ottawa

    A fourth showroom opens its doors in downtown Ottawa. At the same time, the administrative team doubles in size, requiring a major reorganization of the Quebec City offices.

  • Laval

    Surmesur sets up shop in Laval in order to meet the growing demand in the Montreal region.


    In 2016, Surmesur takes the next big step with the opening of a showroom in Mississauga – a move that comes a few weeks after the opening of the company’s first US locations, in Chicago and Pittsburgh.

  • Vancouver

    The company expands out west with the opening of its first franchise in Vancouver, BC. This marks a coast-to-coast expansion for the company.

  • Mexico

    Surmesur takes a big step with the opening of its first official showroom in Mexico city, offering their services in Guadalajara, Monterrey & Torreón. 

  • New image

    2021 marks an exciting year of renewal for Surmesur. With a strong team of sartorial lovers, the company embarks on a shift of its brand image marking its 10th anniversary as well as a change in its offer. New products, one-on-one appointments and personal stylists become the key features at Surmesur.

If you have a passion for fashion and the creative flair, we would love to hear from you.

Join our team